To guarantee operative day to day functioning of the store, achieve the sales targets, contribution objectives and efficient use of the resources, ensure correct management maintaining motivated staff to assure customer satisfaction at all times.

·     Merchandise and stock control assure correct communication on customer request in conjunction with Retail Management & Merchandising team, communicate market trends needs on merchandise category to allow achievement of merchandise category sale goals.

·   Responsible for weekly and monthly feedback to retail management and  merchandising team in reference to market trends as well as market competitors information including pricing, merchandise strategies.

·     Incorporate and develop local CRM, through constant follow up and activities to increase a qualitative Moncler customer data base.

·   Responsible for the store development including constant improvement of the quality of service, identifying potential for the store opportunities and its growth, competitors activities in the local area, strategies and plans.

·    Ambassador for the brand being responsible for the stores internal and external relations within its competitive environment.

·    Optimize store contribution at the definition of Budget in terms of sales and Headcount of store to monitor and keep cost and expenses under control.

·     Responsible for the overall store appearance, the maintenance of the visual merchandising standards and maintenance of the overall standards in terms of technical maintenance, cleanness, staff personal appearance.

·   Responsible for the store compliance with company's accounting inventory control and loss and prevention policy and in house procedures.

·      Responsible for the store staff organization for their professional standards and to work in conjunction with the Retail Management and HR department to handle store level HR issues i.e staff grievances, yearly  performance reviews, career planning, training recommendations or needs coaching activities.

·    Identify profiles matching Moncler standards and motivating the sales team according to the brand strategy acting as their mentor

·   Health, safety and security regulations, assure ongoing control of store security, compliance with procedures.